Recent Paramedicus Activities
In-store Display Program
Product presence in the outlets is not enough if they are not visible.
Paramedicus OTC team continuously innovate ways to improve the
product presence in the outlets, ensuring the brand and the product
stand out of the crowd in the key consumer channels such as Modern
Pharmacies as well as Specialty channel such as Duty Free / Airport outlets.
Brand Activation Program
We understand the importance of brand awareness and for product benefits to
be understood by end consumers. We continuously look for ways
to reach out our targeted consumers.
The activities we have conducted in Modern Pharma chain allowing consumers
to get to try the brand and experience the benefit of the product, while turning
them into a user .
Recently in March, we launched a brand activation program for Maxislim product
from Sandoz, where we opened health consultation booth in Guardian outlets.
The brand presence in the outlet is taken to the next level by reaching out to
end consumers and making the product close and relevant to its target market.

Medical Professional seminar / Round Table Discussion
Doctors, Apothecaries and other Medical professionals are important
customers for us. Paramedicus Detailing team is well-experienced in managing
the Round Table Discussion and Product Presentation activities to
medical professionals.